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💡 Artemide 

3D Visualization & Artwork & Motion Graphics 

I set out to create a brand video for Artemide, showcasing their unique lamps that can brighten up any interior. To experiment with Octane Render, I decided to replicate the product textures as accurately as possible.

 

My goal for this video was to create a slow and tension-filled mood that captures the essence of the brand and appeals to viewers. Creating new abstract spaces proved to be more challenging than I anticipated, but after several revisions, I was able to achieve the visual style I envisioned.

🔸 Storyboard

Artemide_Storyboard.png

🔸 3D Modeling

Artemide_ Modeling.png

🔸 StyleFrame

Artemide_StyleFrame.png

🔸 Reference Editing

🔸 Takeaways

I learned that creating a lighting animation can be challenging, especially when it comes to rendering. In the future, I will be more thoughtful when selecting the light animation to use. For this project, I used dark colors to make the lamps stand out, but I believe there is still room to further develop the overall look and feel of the project.

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